Ana Franco

Turned a personal frustration with journaling into an AI-powered iOS app, building everything from its memory system to user acquisition and monetization. Launched with 140+ downloads and the first paying subscribers.

The only hire alongside two founders, so I got to do a bit of everything: product, analytics, engineering, and growth. Built our analytics from scratch, ran experiments, and shipped features that improved D1 retention by 60% and D7 by 30%.

Noticed that people weren't getting the most out of our HANA Cloud GenAI Assistant, so I dug into the data, talked to customers, and helped turn those findings into product changes. Feature traffic grew 22× and monthly active users tripled.

Got curious about how teams were actually using Salesforce, found where the workflows were slowing people down, and helped simplify them. Cut lead creation time by 12%.

Found a manual process the engineering team had been using for years and built a cloud workflow to replace it. The new process ran 120× faster and saved 130+ hours every month.